Marketing Plans Built For Contractors.
Three tiers. Same result: predictable lead flow at a real cost-per-lead. Pick your level — we run the ads, build the creative, and route every booked job into your GHL pipeline. La Crosse home base, Midwest reach.
Marketing Plans
Lead generation plans built for home service contractors. Management fees only – ad spend paid directly to Meta and Google.
For contractors getting started with digital marketing
LEAD GENERATION
- Meta Ads management (1 active campaign)
- Conversion tracking
- Lead notifications routed to your phone via SMS + email
CREATIVE
- 1 static ad refresh per month
- Built from your existing photos and footage
rEPORTING
- Monthly performance summary with CPL breakdown.
LEAD ENGINE
Most popular
$2,000/mo
+ Ad Spend
Recommended ad spend: $1,000-$2,000/mo
5-10 Leads/MO
For contractors with 1–3 crews ready to scale lead volume
LEAD GENERATION
- Meta Ads (awareness + conversion campaigns)
- Google Local Service Ads
- Meta Conversion API + GA4/GTM event tracking
- Custom audience and lookalike retargeting
CREATIVE
- 2 static ads per month (refreshed every 2 weeks)
- 1 short-form video per month
- 1 on-site content session per month (video, photo, drone)
Landing PAges
- 1 campaign-specific landing page
- Up to 1 hour of CRO/updates per month
rEPORTING
- Bi-weekly performance updates
- Monthly strategy call (optional)
Market LEader
Most popular
$3,500/mo
+ Ad Spend
Recommended ad spend: $2,000+/mo
10-25 Leads/MO
For contractors looking to dominate their region
LEAD GENERATION
- Meta Ads (prospecting, retargeting, scaling)
- Google Local Service Ads + Search Ads
- Advanced audience building and retargeting
- Meta Conversion API + GA4/GTM event tracking
CREATIVE
- 4 static ads per month
- 2 short-form videos per month
- Up to 2 on-site content sessions per month (video, photo, drone)
Landing PAges
- Up to 2 campaign-specific landing pages
- Ongoing CRO and A/B testing
rEPORTING
- Bi-weekly reporting and strategy meetings
- Proactive testing roadmap
- Priority support and coordination
Our Most Inclusive Offer
Strategy
- Custom marketing architecture built around your goals
- Campaign and promotion planning across all channels
- Funnel, attribution, and performance system design
Advertising
- Full-scale Meta + Google + LSA management
- Scalable prospecting, retargeting, and audience systems
- Custom landing page system and ongoing CRO
Operations
- Weekly leadership and growth strategy sessions
- Vendor, platform, and workflow coordination
- Executive-level reporting and dashboards
FREQUENTLY ASKED QUESTIONS
No. Management fees are paid to Redline Digital. Ad spend is paid directly to Meta and Google through your own ad accounts. Recommended ad spend minimums are listed in each plan.
Lead volume depends on ad spend, market, season, and offer strength. For home service contractors in the Midwest, average cost per lead runs $150–$300. The lead ranges in each plan are based on real client performance at the recommended ad spend levels.
No. All plans are month-to-month with 30-day cancellation. We earn your business every month.
We recommend a minimum of $500/mo for Starter, $1,500/mo for Lead Engine, $3,000/mo for Market Leader. You can spend less, but lead volume will reflect it.
We specialize in remodelers, roofers, and home service contractors in the Midwest. We occasionally take on adjacent businesses (real estate, local retail) but our system is built specifically for contractors.
You do. We set up campaigns inside your own Meta Business Manager and Google Ads accounts. All creative we produce is yours to keep, even if we stop working together.
Once we agree on a plan, the first 7–10 days are the foundation phase: tracking install, creative production, audience setup, and landing page build. Your first ads typically go live within 10 business days.